MADE in America

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The Baseline

Ethnographic and quantitative research that provides unique insight into the lives, motivations, aspirations, and concerns of the swing voters who determined the 2024 election.

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Thematic Analysis

The Baseline

Ethnographic and quantitative research that provides unique insight into the lives, motivations, aspirations, and concerns of the swing voters who determined the 2024 election.

Report

Thematic Analysis

The Baseline

Ethnographic and quantitative research that provides unique insight into the lives, motivations, aspirations, and concerns of the swing voters who determined the 2024 election.

Report

Thematic Analysis

Daily limit card showing $2,500 spent, representing 12.5% of the total limit

The Questionable

Interest-group questionnaires have gotten out of control — and they’re costing Democrats elections. Enough is enough. Organizations that claim to care about winning need to rein it in.

The Questionable

Interest-group questionnaires have gotten out of control — and they’re costing Democrats elections. Enough is enough. Organizations that claim to care about winning need to rein it in.

The Questionable

Interest-group questionnaires have gotten out of control — and they’re costing Democrats elections. Enough is enough. Organizations that claim to care about winning need to rein it in.

Democratic Primary Project

To better understand Democratic primary voters, we conducted a national survey and held six in-depth focus groups across the country.

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Qualitative Analysis

Quantitative Analysis

Democratic Primary Project

To better understand Democratic primary voters, we conducted a national survey and held six in-depth focus groups across the country.

Report

Qualitative Analysis

Quantitative Analysis

Democratic Primary Project

To better understand Democratic primary voters, we conducted a national survey and held six in-depth focus groups across the country.

Report

Qualitative Analysis

Quantitative Analysis